How I Find Content to write my Blogs
I started out last year writing about Localism post in Active Rain. It was not very difficult to find material for local events going on in our market area. I would read the local newspapers, and look for local events that I thought would be interesting to the public. There was always something about real estate and how the market was doing in my area. I even checked with the Local San Antonio Chamber for upcoming events, or I would go on line to see the events guide for the city. You would be amazed with all the activities that were going on. It was then just a matter of rewriting about these event in my blog.
Next, I knew that I wanted to advertise and promote my listings, and I would write a post about my listings, or announce an upcoming open house event for the weekend. In addition, I was able to get information from my lenders on mortgage items of interest, like down-payment assistance programs, grants, and other affordable housing programs for buyers. Another source of great information would come from my title companies, since they had information about all the local schools, golf courses, recreation areas, shopping centers, and other great information of interest to the local communities.
Another great source of information for writing blogs comes from reading many posts from other Active Rain members. Everyone usually has a story to share about a recent transaction that went wrong, and even those that went well. I learned quickly that you didn’t always have to write about your profession. Since I am a sports fanatic, and I love to share some sporting events, I would from time to time write a post about a good football or basketball game. I even threw in a couple of good posts about those PGA tours too.
Finding material to write was never really a challenge for me, since I knew that I wanted to write about benefits for military veterans, local events, and "how to posts" whenever I learned something new in Active Rain. Some of the contests alone will help you find topics to write about, just like this month’s Jump Start Challenge.
Make yourself a list of various topics you wish to discuss, and develop a theme for each one. Present your information to the target audience, and leave a plan of action whenever necessary. The biggest challenge for any new member is deciding who the target audience is. Writing to Active Rain Members is different than writing to the general public.
Your Military Relocation Specialist "Serving You For All Your Real Estate Needs"
Jerry Newman, REALTOR®
US Army Retired
1802 NE Loop 410 Ste 520
San Antonio, TX 78217
Helping and Serving the real estate needs of buyers and sellers in the Greater San Antonio, Bexar County, and all the surrounding areas.
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